NAS Colloquium on Science Communication
Lisa Schwartz and Steven Woloshin have earned their stripes working on communication of health information to patients, in particular, clear information about medications. They just presented their work at the National Academy of Science’s Sackler Colloquium on Science Communication (May 21 and 22, 2012). As befits communications experts (they are also MDs), their presentation was crystal clear, and fascinating. The presentation was taped, and video is available at the NAS.
Their presentation illustrated the challenges in condensing complex information, but showed that it can be done. However, we need to commit to clarity and transparency.